Baozun logo

Baozun Share Price (NASDAQ: BZUN)

$3.38

0.19

(5.96%)

Last updated on

Check the interactive Baozun Stock chart to analyse performance

Baozun stock performance

as on August 30, 2025 at 1:29 am IST

  • Today's Low:$3.12
    Today's High:$3.39

    Day's Volatility :7.83%

  • 52 Weeks Low:$2.12
    52 Weeks High:$4.38

    52 Weeks Volatility :51.54%

Baozun Stock Returns

PeriodBaozun Inc.Sector (Consumer Discretionary)Index (Russel 2000)
3 Months
17.42%
8.4%
0.0%
6 Months
10.13%
7.3%
0.0%
1 Year
49.78%
23.9%
0.0%
3 Years
-60.21%
47.6%
-4.7%

Baozun Inc. Key Stats

Check Baozun key stats like market cap, P/E ratio, EPS, Dividend Yield, and more.

Previous Close
$3.19
Open
$3.15
Today's High
$3.385
Today's Low
$3.12
Market Capitalization
$171.4M
Today's Volume
$663.1K
52 Week High
$4.375
52 Week Low
$2.12
Revenue TTM
$9.5B
EBITDA
$41.6M
Earnings Per Share (EPS)
$-0.43
Profit Margin
-1.91%
Quarterly Earnings Growth YOY
-0.48%
Return On Equity TTM
-2.52%

Stock Returns calculator for Baozun Stock including INR - Dollar returns

The Baozun stock calculator helps Indian investors calculate returns based on the historical performance of the stock. Just choose your investment amount and duration to get insights and invest more confidently. See stock returns as well as the effect of dollar appreciation over different durations.

*Dollar Return is the profit earned when the US dollar rises in value compared to the Indian rupee.

Investment Value

₹1,00,000

  • 1Y

  • 3Y

  • 5Y

  • 7Y

  • 10Y

Baozun investment value today

Current value as on today

₹1,52,882

Returns

₹52,882

(+52.88%)

Returns from Baozun Stock

₹47,598 (+47.6%)

Dollar Returns*

₹5,284 (+5.28%)

Indian investors sentiment towards Baozun Stock

60%

Period: Jul 31, 2025 to Aug 30, 2025. Change in 30 Days versus previous period

Search interest for Baozun Stock from India on INDmoney has increased by 60% in the last 30 days, reflecting an upward trend in search activity.

Global Institutional Holdings in Baozun Inc.

  • Name

    Holdings %

  • Schroder Investment Management Group

    3.98%

  • Acadian Asset Management LLC

    3.66%

  • Morgan Stanley - Brokerage Accounts

    1.03%

  • Dimensional Fund Advisors, Inc.

    1.02%

  • Two Sigma Advisers, LLC

    1.01%

  • AIA Group Ltd

    0.69%

Analyst Recommendation on Baozun Stock

Rating
Trend

Buy

    77%Buy

    22%Hold

    0%Sell

Based on 18 Wall street analysts offering stock ratings for Baozun(by analysts ranked 0 to 5 stars)

Baozun Share Price Target

What analysts predicted

Upside of 27.59%

Target:

$4.31

Current:

$3.38

Baozun share price target is $4.31, a slight Upside of 27.59% compared to current price of $3.38 as per analysts' prediction.

Baozun Stock Insights

  • Price Movement

    In the last 7 days, BZUN stock has moved up by 15.4%
  • Decreasing Revenue

    Revenue is down for the last 2 quarters, 2.99B → 2.06B (in $), with an average decrease of 31.1% per quarter
  • Decreasing Net Profit

    Netprofit is down for the last 2 quarters, 129.0K → -63.08M (in $), with an average decrease of 48999.2% per quarter
  • BZUN vs SE (1 yr)

    In the last 1 year, Sea Limited has given 138.2% return, outperforming this stock by 91.0%
  • BZUN vs SE (3 yr)

    In the last 3 years, Sea Limited has given 199.2% return, outperforming this stock by 257.4%
  • Price to Sales

    ForBZUN every $1 of sales, investors are willing to pay $0.0, whereas for Sea Limited, the investors are paying $5.6 for every $1 of sales.

Baozun Technicals Summary

Sell

Neutral

Buy

Baozun is currently in a favorable trading position ( BUY ) according to technical analysis indicators.

Baozun Inc. Vs Peers

Returns
Ratio's
Overview
Company Name1 Month6 Month1 Year3 Years5 Years
Baozun Inc. logo
24.35%
10.13%
49.78%
-60.21%
-92.25%
Alibaba Group logo
15.36%
3.24%
64.15%
44.11%
-54.68%
Sea Limited logo
20.95%
51.04%
140.98%
204.17%
15.28%
Amazon.com Inc. logo
-2.17%
11.71%
29.94%
79.17%
30.9%
Pdd Holdings Inc logo
5.98%
6.78%
23.0%
68.34%
31.6%
Mercadolibre, Inc. logo
4.15%
19.51%
24.33%
188.13%
104.62%

About Baozun Inc.

Baozun Inc., through its subsidiaries, engages in the provision of end-to-end e-commerce solutions in the People's Republic of China. It operates in two segments, E-Commerce and Brand Management. The company offers end-to-end e-commerce solutions, including sales of apparel, and home and electronic products; online store design and setup; visual merchandising and marketing; online store operations; customer services; warehousing; and order fulfillment services. It also provides brand management services, such as strategy and tactic positioning; branding and marketing; retail and e-commerce operations; supply chain and logistics; and technology empowerment services. The company serves brand partners in various categories, including apparel and accessories; appliances; electronics; home and furnishings; food and health products; beauty and cosmetics; fast moving consumer goods; mother and baby products; and automobiles. The company was formerly known as Baozun Cayman Inc. and changed its name to Baozun Inc. in March 2015. Baozun Inc. was founded in 2007 and is headquartered in Shanghai, the People's Republic of China.
Organization
Baozun
Employees
7650
CEO
Mr. Wenbin Qiu
Industry
Retail Trade

Key Management of Baozun Inc.

NameTitle
Mr. Wenbin Qiu
Co-Founder, Chairman of the Board & CEO
Mr. Junhua Wu
Co-Founder, Chief Strategy Officer & Director
Ms. Yanjie Zhu
Chief Financial Officer
Ms. Wendy Shu Sun
Joint Company Secretary and Senior Director of Corporate Development & Investor Relations
Mr. Yuen Lung Kwok
Senior Vice President
Mr. Tao Liang
Senior Vice President
Ms. Sandrine Zerbib
President of Baozun Brand Management
Ms. Ka Man So
Joint Company Secretary
Ms. Feng Li
Vice President

Important FAQs about investing in BZUN Stock from India :

What is Baozun share price today?

Baozun share price today is $3.38 as on at the close of the market. Baozun share today touched a day high of $3.39 and a low of $3.12.

What is the 52 week high and 52 week low for Baozun share?

Baozun share touched a 52 week high of $4.38 and a 52 week low of $2.12. Baozun stock price today i.e. is closed at $3.38, lower by 22.74% versus the 52 week high.

How to invest in Baozun Stock (BZUN) from India?

  1. Step 1: Open a free US stocks account on INDmoney App and transfer your Rupees into Dollars to your INDmoney US stocks account. For a step by step instruction, check How to Transfer Money to Your US Stocks Account .
  2. Step 2: Search for Baozun on INDmoney app. Click on Buy button. You can invest as low as $1.5 in Baozun Shares that will get you 0.4438 shares as per Baozun share price of $3.38 per share as on August 30, 2025 at 1:29 am IST.

What is the minimum amount required to buy Baozun Stock (BZUN) from India?

Indian investors can start investing in Baozun (BZUN) shares with as little as ₹88.286 or $1 (as of August 31, 2025) using the INDmoney app.
For example: If you want to invest $10 or ₹882.86 in Baozun stock (as per the Rupee-Dollar exchange rate as on August 31, 2025). Based on Baozun share’s latest price of $3.38 as on August 30, 2025 at 1:29 am IST, you will get 2.9586 shares of Baozun. Learn more about fractional shares .

What are the returns that Baozun has given to Indian investors in the last 5 years?

Baozun stock has given -92.25% share price returns and 20.51% dollar appreciation to an Indian investor in the last 5 years.
Read more about How do Currency Exchange Rates impact your returns on US Stock Investments?