AceVector, formerly known as Snapdeal, was one of the early players in Indian e-commerce. Today, it runs a three-part online shopping business built mainly for budget-conscious families and small businesses across India.
1. Snapdeal (The Digital Shopping Mall): Snapdeal works like a huge online bazaar. AceVector doesn’t make or store the products itself. Instead, it connects 16,209 local manufacturers and shopkeepers directly with buyers in smaller cities and towns. People can buy everyday products like clothes, home items, and beauty products, mostly priced under ₹599. AceVector earns money by charging sellers display fees, advertising charges, and delivery fees, while partner companies handle the actual delivery.
2. Unicommerce (The Business Helper Software): The second part of AceVector’s business is Unicommerce eSolutions Limited, its online software engine. Think of Unicommerce as a digital helper for 8,261 online stores, brands, and sellers. Its cloud-based software tracks stock in warehouses, manages incoming orders, sends customer updates on WhatsApp, and handles returns. Unicommerce makes money through monthly subscription fees and a small fee on every order processed.
Now, there is an interesting part here. You might wonder how Unicommerce can be a separate company listed on the stock exchange and still be part of AceVector.
The answer goes back to 2017, when AceVector acquired 100% of Unicommerce and grew the business over the years. When Unicommerce went public and got listed on the BSE and NSE in August 2024, its ownership changed. AceVector’s direct stake came down to 26.13%, while the remaining shares were held by public and private investors.
But owning the largest number of shares is not the only way to control a company. AceVector has special rights under Unicommerce’s corporate rules that allow it to nominate and appoint a majority of the Board of Directors. In simple terms, AceVector still controls the board and key management decisions.
That is why Unicommerce continues to be treated as AceVector’s material software subsidiary. Even though AceVector directly owns 26.13%, its financial results are fully consolidated into AceVector’s accounts, meaning Unicommerce’s revenue, expenses, and profits are included in the group’s overall numbers.
3. Stellaro Brands (Its Own Clothing Line): AceVector also operates Stellaro Brands, a direct subsidiary that creates and sells its own affordable fashion lines, such as Rangita (women’s traditional clothes), selling them across internet platforms and in physical shopping mall stores.
Why Customers & Sellers Choose It
Shoppers get affordable products without hidden charges, while small sellers can reach buyers across 18,972 pin codes. A key strength is its asset-light setup, meaning AceVector doesn’t have to spend heavily on warehouses or delivery trucks of its own.
Scale & Future Growth
Recently, AceVector delivered 25.98 million products to 12.16 million active buyers, while its software processed 1,155.79 million items. Going ahead, it plans to open more physical stores and use artificial intelligence (smart computer tools) to improve product recommendations and make order tracking faster.
For more details, visit here: https://www.acevector.com
