Nippon India Consumption Fund Direct Growth

Nippon India Consumption Fund Direct Growth is an equity fund. This fund was started on 1 January, 2013. The fund is managed by Kinjal Desai. The fund could potentially beat inflation in the long-run.

1. Nippon India Consumption Fund Direct Growth has ₹2640 Cr worth of assets under management (AUM) as on Jul 2025 and is more than category average.
2. The fund has an expense ratio 0.6.
   

Nippon India Consumption Fund Direct Growth has given a CAGR return of 14.68% since inception. Over the last 1, 3 and 5 years the fund has given a CAGR return of -2.00%, 18.17% and 24.07% respectively.

Nippon India Consumption Fund Direct Growth has allocated its funds majorly in Cash Equivalent, Consumer Cyclical, Consumer Defensive, Industrial, Communication, Basic Materials, Financial Services. Its top holdings are Mahindra & Mahindra Ltd, Bharti Airtel Ltd, ITC Ltd, Hindustan Unilever Ltd, Avenue Supermarts Ltd

As it is a equity - consumption mutual fund the taxation is as follows:
For short term (less than a year) capital gains will be taxed at 20%
For long term (more than 1 year) capital gains will be taxed at 12.5% without indexation benefit
Dividends will always be taxed at slab rate. Long term gains upto Rs 1 lakh are exempt capital gains tax.

The investment objective of the scheme is to seek long term capital appreciation by investing atleast 80% of its net assets in equity/equity related instruments of the companies that are likely to benefit directly or indirectly from the domestic consumption led demand. There is no assurance or guarantee that the investment objective of the scheme will be achieved.

Minimum investment for lump sum payment is INR 5000.00 and for SIP is INR 100.00. Nippon India Consumption Fund Direct Growth has no lock in period.