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Flair Writing Industries Ltd (FLAIR)


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Q3 '23 Results

Analyst Rating

based on 1 analysts








Based on 1 analysts offering long term price targets for Flair Writing Industries Ltd. An average target of ₹410

Source: S&P Global Market Intelligence

Flair Writing Industries Ltd Share analysis

Source: S&P Global Market Intelligence


  • Day's Low

    Day's High

  • 52 Week's Low

    52 Week's High

1 Month Return+ 5.9 %
3 Month Return+ 7.11 %
1 Year Return-30.33 %
Previous Close₹310.75
Upper Circuit-
Lower Circuit-
Market Cap₹3,275.16Cr

Key Statistics

P/E Ratio25.15
PEG Ratio4.68
Market Cap₹3,275.16 Cr
P/B Ratio0

Mutual Fund Holdings

Funds HoldingsPrev. 6M
SBI Consumption Opportunities Fund Direct Plan GrowthSBI Consumption Opportunities Fund Direct Plan Growth1.94%
Tata ELSS Tax Saver Fund Growth Direct PlanTata ELSS Tax Saver Fund Growth Direct Plan0.98%
Mirae Asset Great Consumer Direct Plan GrowthMirae Asset Great Consumer Direct Plan Growth1.06%
Tata India Consumer Fund Direct GrowthTata India Consumer Fund Direct Growth0.94%
Mirae Asset Multicap Fund Direct GrowthMirae Asset Multicap Fund Direct Growth0.49%

Company Information

Flair Writing Industries Limited was originally carried on as a Partnership Firm under the name M/s Flair Writing Instruments pursuant toa Deed of Partnership dated January 6 1986. The Company converted into a Private Limited Company on August 12 2016 as Flair Writing Industries Private Limited. which then converted to a Public Limited Company and its name was changed to Flair Writing Industries Limited vide fresh Certificate of Incorporation dated May 30 2018 issued by the RoC Mumbai. The Company is a leading manufacturer of writing instruments in India with a focus on pens.The products are sold under principal brands Flair Hauser and Pierre Cardin as well as other brands Rudi Kellner and Landmark. The Company has been a manufacturer since March 2017 and the exclusive distributor since January 2017 of certain Reynolds branded pens in India. The Company own the exclusive rights to the Pierre Cardin trademark in India for class 16 products including pens. The Company is a distributor of ZIG pens in India. It has an extensive product range including ball pens fountain pens gel pens roller pens plastic pens and metal pens in terms of products offered stationery like mechanical pencils highlighters correction pens markers and gel crayons and calculators. It manufacture pens and other products from 6 manufacturing plants in Naigaon near Mumbai Maharashtra Daman in the Union Territory of Daman and Diu and Dehradun Uttarakhand. The Promoters of Company Mr. Khubilal Rathod and Mr. Vimalchand Rathod started business of manufacturing writing instruments through their association with M/s. Wimco Pen Co a Partnership Firm that engaged in manufacturing metal pens and other writing instruments. Their brand Flair which was originally established in 1976 by Wimco has been owned and operated since 1986 by the Promoters through Partnership Firms that were predecessor entities to Company. The manufacturing of plastic ball pens using plastic injectionmolding machines and gel pens appeared as key developments in the industry and were accordingly formed into product range. The Company later on commenced manufacturing stationery and calculators.In year 1998 the Company established a manufacturing plant in Daman. Later on in 2008 Flair Calculators were launched. In 2009 manufacturing plant was set up in Dehradun Uttarakhand. In 2017 it got into a supply and distribution agreement with Reynolds Pens India Private Limited.A Scheme of Amalgamation was approved by the NCLT Mumbai Bench by an Order dated March 15 2018 certain companies i.e. Flair Pen and Plastic Industries Private Limited Flair Stationeries Private Limited Flair Pens and Stationery Industries Private Limited Flair Pen and Plastic UK Private Limited and Flair Impex Industries Private Limited Transferor Companies got merged into with the Company in May 2018.In addition to Companys distributor/dealer network it had approximately 100 superstockists in India including inhouse superstockist for the Mumbai region operated by the Flair Sporty division of Company as of June 30 2018 supported by sales and marketing employees. Besides traditional distribution channels its products are sold through modern retail outlets such as supermarkets as well as ecommerce. As of June 30 2018 the Company also had approximately 50 international distributors with the products sold in nearly 80countries during the FY 2018.The Company is planning to raise funds from Public aggregating to Rs 450 crore Equity Shares which comprises Rs. 330 crore shares through Fresh Issue and Rs. 120 crore shares through Offer for Sale..

Share Price: ₹314.15 per share as on 12 Jul, 2024 04:01 PM
Market Capitalisation: ₹3,275.16Cr as of today
Revenue: ₹250.11Cr as on March 2024 (Q1 24)
Net Profit: ₹34.19Cr as on March 2024 (Q1 24)
Listing date: 01 Dec, 2023
Chairperson Name: K J Rathod
OrganisationFlair Writing Industries Ltd
IndustryPrinting & Stationery
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Key events for Flair Writing Industries Ltd

  • Flair Writing Industries' Profit Numbers Raise Concerns for Investors - 04 Jun, 2024

    Flair Writing Industries has an accrual ratio of 0.24, indicating significantly lower free cash flow than its statutory profit. Negative FCF of ₹325m in the last year suggests that its true earnings power may be less than its reported profit. However, EPS growth over the past three years is impressive.

  • Flair Writing Industries Q4 Net Profit Rises 3.4% YoY - 28 May, 2024

    Flair Writing Industries reported a 3.4% YoY rise in net profit to ₹34.2 crore for Q4 FY2024, while consolidated revenue declined by 3.9% YoY to ₹250.1 crore. The company's EBITDA grew by 4.2% YoY to ₹191.2 crore with an EBITDA margin of 19.5%. Flair Writing Industries has launched its steel bottle business and products are now available in modern trade and general trade.

Insights on Flair Writing Industries Ltd

Insights help you understand the recent movement of the company's critical parameters, giving you an overall view of the company.


    Retail Holding Up


    Retail Investor have increased holdings from 9.25% to 10.45% in Dec 2023 quarter


    Price Rise


    In the last 7 days, FLAIR stock has moved up by 11.3%


    MF Holding Up


    Mutual Funds have increased holdings from 3.67% to 4.92% in Dec 2023 quarter

  • imgNO EFFECT

    Promoter Holding Unchanged


    Promoters holdings remained unchanged at 78.59% of holdings in Dec 2023 quarter


    FII Holding Down


    Foreign Institutions have decreased holdings from 2.34% to 1.38% in Dec 2023 quarter

Company Financials

Value in ₹ crore
Q'1 24Q/Q Change
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Net Profit Margin
2023Y/Y Change
Net Income
Net Profit Margin
Value in ₹ crore
2023Y/Y Change
Total Assets
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Value in ₹ crore
2023Y/Y Change
Operating Cash Flow

Shareholding Pattern

InvestorsHoldings %FY Quarter3M change
Promoter Holdings
Foreign Institutions
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Retail Investors

Key Indicators

Flair Writing Industries Ltd Valuation

Flair Writing Industries Ltd in the last 5 years

  • Overview

  • Trends

Lowest (20.04x)

March 28, 2024

Today (25.15x)

July 12, 2024

Industry (46.52x)

July 12, 2024

Highest (31.93x)

December 1, 2023


Earnings and Dividends

  • Flair Writing Industries Ltd Earnings Results

    Flair Writing Industries Ltd’s net profit jumped 3.56% since last year same period to ₹34.33Cr in the Q4 2023-2024. On a quarterly growth basis, Flair Writing Industries Ltd has generated 79.18% jump in its net profits since last 3-months.

    Read More about Earnings Results

Technicals Summary





Flair Writing Industries Ltd is currently in a Bullish trading position according to technical analysis indicators.

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Flair Writing Industries Ltd (FLAIR) share price today is ₹314.15

Flair Writing Industries Ltd is listed on NSE

Flair Writing Industries Ltd is listed on BSE

  • Today’s highest price of Flair Writing Industries Ltd is ₹317.45.
  • Today’s lowest price of Flair Writing Industries Ltd is ₹307.4.

PE Ratio of Flair Writing Industries Ltd is 25.15

PE ratio = Flair Writing Industries Ltd Market price per share / Flair Writing Industries Ltd Earnings per share

Today’s traded volume of Flair Writing Industries Ltd(FLAIR) is 1.04L.

Today’s market capitalisation of Flair Writing Industries Ltd(FLAIR) is ₹3275.16Cr.

Flair Writing Industries Ltd(FLAIRPrice
52 Week High
52 Week Low

Flair Writing Industries Ltd(FLAIR) share price is ₹314.15. It is down -38.93% from its 52 Week High price of ₹514.4

Flair Writing Industries Ltd(FLAIR) share price is ₹314.15. It is up 27.65% from its 52 Week Low price of ₹246.1

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